About Negotiation Builder

Hi, my name is Chris Schau.

If you’re anything like I was when I first got into negotiation, then you probably heard a lot of tactics, tips, and tricks to close deals. Lots of them.

Little fragments of negotiation advice:

“Always anchor first.”
“Never make the first offer.”

 “Use silence as a tactic.”
“Never concede anything.”

Sound familiar?

I read books and blog posts, watched YouTube clips, searched for articles, listened to podcasts, and picked up advice from respected experts.

But for years, I still felt like I was winging it. While I had a bunch of negotiation tactics, what I didn’t have was a system.
A blueprint.
It was a clear process that connected everything and told me what to do, when to do it, and why.

All I wanted was for someone to sit me down and say:
“Here’s how to plan, structure, and execute your negotiation from start to finish.”

Instead, I had to spend years piecing together a process on my own.
Trial and error.
Lost deals.
Messy conversations.
The occasional win.
Rinse and repeat.

Then another win. Learning more and more along the way

But the good news for you? You don’t have to go through all that.

Because that’s exactly why I created Negotiation Builder’s Confident Negotiator Blueprint.

This is the training I wish I had earlier in my career when I was developing my skills as a professional salesperson.  Over the past decade, I have taken insights from some of the brightest minds in negotiation academics at Harvard, Stanford, and Kellogg Business School. I incorporated important findings from social psychologists like Cialdini, Kahneman, and Gottman.

Once I had the Blueprint, I started sharing it with others, teaching negotiation to buyers and sellers in workshops and seminars across the country.

In this course, I show you everything. No fluff, no skipped steps, no guesswork.
Just a clear, proven process to help you connect the dots and take control of your negotiations.

Negotiation is much more than just getting what you want right now—it’s about understanding people, creating value, and securing win-win outcomes. Done right, these successful negotiations pave the way for more business as customers will see you as an ethical and flexible value creator.

This course has the potential to be transformative for you.

Research from Harvard shows that sales professionals who receive training earn, on average, $17,000 more per year than those who don’t get trained. That’s because becoming a confident negotiator isn’t just about knowing the proper techniques; it’s about strategically positioning yourself to maximize every opportunity that comes your way.

Throughout this course, you will step through a real-world case study to give you a practical example of how to use the tools and techniques we are teaching.

Negotiation is a learnable skill; you can become a successful and confident negotiator with practice. Are you ready to unlock your full potential as a negotiator?

Let’s get started!